Homo economicus — Sofia Varano

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Homo Economicus

Illustrations created for the front cover and an editorial story for Common Good Magazine.

Magazine cover illustrationA depiction of Homo Economicus striving to the front of the pack, symbolising autonomy and his individualistic values. He is carrying a backpack filled with representations of his materialistic possessions, materialistic messaging and how the economy has formed him as a person. He is towering over others, implicating his self important elitism.The community of people surrounding him represent Imago Dei; several of them holding elements that represent this. Examples include a heart for love and a plant for flourishing. — Magazine cover illustration
A depiction of Homo Economicus striving to the front of the pack, symbolising autonomy and his individualistic values. He is carrying a backpack filled with representations of his materialistic possessions, materialistic messaging and how the economy has formed him as a person. He is towering over others, implicating his self important elitism.The community of people surrounding him represent Imago Dei; several of them holding elements that represent this. Examples include a heart for love and a plant for flourishing.

Editorial illustrationA portrait composition of the Homo Economicus. He is looking up at the material possessions and economic representations with a sad expression on his face. The bystanders crawl onto the Homo Economicus, curiously making their way towards the object — Editorial illustration
A portrait composition of the Homo Economicus. He is looking up at the material possessions and economic representations with a sad expression on his face. The bystanders crawl onto the Homo Economicus, curiously making their way towards the object

Editorial illustrationElements inside the Homo Economicus bag lay on the floor. The bystanders become curious and interact with these objects. They too are morphing into Homo Economicus, leaving behind the representations of Imago Dei. Their movemen… — Editorial illustration
Elements inside the Homo Economicus bag lay on the floor. The bystanders become curious and interact with these objects. They too are morphing into Homo Economicus, leaving behind the representations of Imago Dei. Their movements are now frantic and their expressions unhappy.

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